So, we’re up to 148,000 plays on the Addicting Games website, making us the #2 most popular news-related game of the week (behind some game about taking pictures of chicks — unfair competition). We’re the #1 most popular game of the day with 57,000+ plays since midnight. We’re the featured game on the homepage. And we’re google hit #2 for “olympic torch relay game”, which goes to show how much weight Addicting Games has because the words “olympic”, “torch”, “relay” and “game” appear in about a million news articles and blogs posts right now.
The opinion of those who are playing it? Almost universally bad, usually along the lines of “I don’t get it” and “it’s too short” and “where’s level two?”, though some folks with positive comments along the lines of “it’s the message, stupid!” clearly get the point. Personally, I see even those negative comments as glowing compliments. It’s exactly what I would expect a relevant, disposable game made by an average guy (my business partner, who’s neither a programmer nor an artist) in less than a day. Actually, if you forget about the time it took to get the custom art, the actual game making process was more like a few hours. Tops. I could rebuild that game from scratch using Mockingbird in less than 10 minutes. Maybe less than 5 with practice.
In other words, the game was basically created as quickly as it could be imagined. About like me writing this blog post… I’m making it up as I go along. Now imagine thousands of folks doing the same thing on subjects that are relevant to themselves and their friends. And now imagine that feeding an even larger group that takes those games and mashes them up with their own content and tweaks, extending them with their own levels…
That, my friends, is the future of games, the future of the medium of games. That’s the long tail — the world of player-created games, of participatory games. That’s the true YouTube of games.
And that’s Mockingbird, The Game Making Game.